With 8 years of expertise in brand management and strategy within the lifestyle, luxury, and beauty sectors, I am a seasoned professional in Public Relations and Communications. With a strong analytical thought process and adept problem-solving, I thrive in collaborative team environments, adopting a participatory leadership approach. My skills encompass a wide array of areas including PR, Brand Communication, Marketing Content Creation, Influencer Management, Media Strategy, Paid Media, PR Strategy, Budgeting, Luxury Goods, and Event Planning. 

During my tenure at The Communication Council (TCC), a prestigious PR and Communications firm, I began my journey as a junior account executive. However, my role extended far beyond the typical responsibilities as I took on the challenge of managing the launch of KIKO MILANO's 1000th store, a significant milestone for the Italian beauty skincare brand. This project provided me with invaluable real-world experience and an opportunity to further refine my skills within the industry. Despite the demanding nature of the task, I dedicated countless hours to ensuring its success, and I am proud to say that the launch was not only massive but also a resounding success—a personal achievement that underscored my commitment and dedication. As a result of my contributions, I was promoted to the position of senior account manager, where I continued to oversee both Indian and International brands. In this role, I developed numerous PR strategies and campaigns tailored to each brand's goals and objectives, further solidifying my expertise in the field