Project Title: Pricing & Promotion Analysis & Strategy Development
J.Jill
| Details | |
|---|---|
| Project Title | Pricing & Promotion Analysis & Strategy Development |
| Project Topics | Customer Service & Account Management Growth Strategy Marketing Sales & Business Development |
| Skills & Expertise | |
| Project Synopsis: Challenge/Opportunity |
We are constantly on promotion when our customer is already extremely loyal and has a good disposable income. Would she have purchased anyway if we weren't on promo? Are we just giving our product away? Where is the point of diminishing returns if we stopped promo or promoted less. What is the right pricing and promo strategy to maximize sales and profitability?
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| Project Synopsis: Activities/Actions Required | |
| Project Synopsis: Expected Results |
Project Timeline
| Touchpoints & Assignments | Date | Type |
|---|---|---|
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Program Kickoff |
Apr 01 2021 | Event |
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J.Jill Office Hours @ 11 AM ET |
May 05 2021 | |
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J.Jill Office Hours @ 11 AM ET |
Jul 04 2021 | |
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MILESTONE #1 DELIVERABLE UPLOAD |
Nov 04 2021 | Submission Required |
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Final Presentations with Industry Partner via Webinar |
Dec 05 2021 | |
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Official Project Kickoff Webinar with Industry Partner @ 11 AM ET |
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J.Jill Office Hours @ 11 AM ET |
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Temperature Check Survey Due |
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J.Jill Office Hours @ 11 AM ET |
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First Day of Classes |
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J.Jill Office Hours @ 11 AM ET |
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End of Term PEER Evaluation Due |
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End of Term SELF Evaluation Due |
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CONFIDENTIALITY DUE |
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MILESTONE #2 DELIVERABLE UPLOAD� |
Submission Required | |
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SUBMIT FINAL DELIVERABLE |
Submission Required | |
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Temperature Check Survey Due |
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Deadline to Register and Begin Reviewing Project Details |
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Deadline for Students to Submit Project Preferences |
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Student Teams Finalized |
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Project Kickoff Survey Due |
Program Managers
| Name | Organization |
|---|---|
| Arnoldo J Rodriguez | Webster University |
| Steven Hinson | Webster University |
| Mitchell B Ellison | Webster University |
| Anne Browning |
Teams
| Team Name | Project Name | Team Members |
|---|---|---|
| No Teams Available |