Mindhappy as a brand is projected to grow based on insights and constant communication from its customers. Today, we don't have many ways to gather insights from the customers other than a newsletter that provides information on the products and the brand values/mission. 

Goal is to create an interactive website and social channels to create an engaged community. The marketing agency is working on creating the social channels, but the students will be responsible for creating multiple sources for feedback generation and present the data in a visual format that can be used to create actionable strategies.