ProgramsGraduate Consulting Experience (Summer 2025)ProjectsEnhancing the 'My Dear Friend' Program for GlamourGals Foundation

Project Title: Enhancing the 'My Dear Friend' Program for GlamourGals Foundation

GlamourGals Foundation, Inc.

Details
Project Title Enhancing the 'My Dear Friend' Program for GlamourGals Foundation
Project Topics Community Organization and Social Action Corporate Social Responsibility Data Management Growth Strategy Innovation Marketing Operations Research & Development Research, Analysis, Evaluation
Skills & Expertise
Project Synopsis: Challenge/Opportunity
GlamourGals’ 'My Dear Friend' program plays a crucial role in combating elder isolation by facilitating meaningful connections through handwritten cards sent to seniors in care facilities. As the program expands, there is an opportunity to streamline outreach, improve data management, and enhance automation for greater efficiency and impact.This project will focus on: - Optimizing outreach strategies to increase participation from senior care facilities. - Enhancing data collection and organization to track impact and engagement. -Automating holiday card distribution to ensure timely delivery and reduce manual effort.
By integrating CRM and automation tools, this initiative will improve program efficiency, allowing GlamourGals to expand its reach and deepen connections with seniors.
Project Synopsis: Activities/Actions Required
1. Outreach & Engagement Strategy
  • Develop a structured outreach plan for senior care facilities to increase participation.
  • Identify best communication practices for facility engagement.
  • Create tracking systems to monitor outreach progress.
2. Data Collection & Organization
  • Gather and organize facility contact data into a structured format.
  • Implement a CRM system (e.g., Salesforce) to manage relationships and track interactions.
  • Develop reporting dashboards to measure outreach effectiveness.
3. Process Automation for Card Distribution
  • Identify bottlenecks in the current holiday card distribution process.
  • Research and recommend automation tools to streamline sending and tracking.
  • Pilot and refine an automated workflow for distribution.
Project Synopsis: Expected Results
  • Increased number of engaged senior care facilities participating in the program.
  • Improved CRM tracking and organization of facility outreach efforts.
  • Successful implementation of an automated holiday card distribution system.
  • Enhanced efficiency and reduced manual workload for the GlamourGals team.
  • Positive feedback from senior care facilities on engagement and participation.

Project Timeline

Touchpoints & Assignments Date Type

Applications Closed for Students

 Apr 17 2024 Event

Students Upload Resume

 May 10 2024 Action Item

Students Upload Signed "Fordham Unpaid Internship Agreement"

 May 10 2024 US/Eastern (UTC-04:00) Event

Teams Finalized, Projects Assigned

 May 10 2024 Event

Industry Partners to Provide Each Offer Letter to Each Student

 May 17 2024 Event

Kickoff Eval

 May 24 2024 US/Eastern (UTC-04:00) Evaluation

Goal Date for CPT Approval

 May 31 2024 Event

Projects Launch!

 Jun 03 2024 Event

Temp Check

 Jun 12 2024 Evaluation

Temp Check

 Jun 28 2024 Evaluation

Temp Check

 Jul 10 2024 Evaluation

Projects End

 Jul 26 2024 Event

End of Project Self Reflection

 Jul 26 2024, 12:00 PM Evaluation

Upload your Résumé

 May 16 2025 Action Item

TEMPERATURE CHECK: How's the project going so far?

 Jun 20 2025 Evaluation

PROJECT REFLECTION: Can you give us your feedback?

 Jul 26 2025 Evaluation

End of Project Peer Evaluation

 Jul 26 2025 Evaluation

Program Managers

Name Organization